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Book Featured on MarketingSherpa and Newsday.com; Upcoming Live Appearances

Posted by Patrick on May 6th, 2008 in Managing Online Forums (Book), Press

“Managing Online Forums” was reviewed by MarketingSherpa as part of their regular book giveaway. Ken Davidoff of Newsday gave the book a mention on his blog. Douglas Bell of Webmacster87.info and phpBB Weekly reviewed the book on his site. Miranda Marquit of WorkShak reviewed the book, as well.

I recently did interviews with the Alternageek Tech Show (features a review from the hosts) and Inside Digital Media.

Finally, I have a couple of live appearances coming up soon. On May 7 at 2:00 PM ET, I will be doing a live chat interview with Forum One. Questions can be submitted on their website. On May 10 at 12:00 PM ET, I will be going on the phpBB Weekly podcast. So, if you have a chance, please tune in and tell me what you think.

Thank you to everyone who has reviewed the book or expressed interest in some way.

Heading to NYC: How Can I Promote the Book?

Posted by Patrick on May 4th, 2008 in Managing Online Forums (Book), Press

I’m going to be visiting New York City, for a few days, at the end of May and start of June. I have decided to make Monday, June 2, book promotion day in NYC. I am going to do whatever I can, while I am there and specifically on that day, to promote the book. Whether that be giving interviews and/or talking to bloggers, journalists, podcasters, etc. or meeting people, speaking, signing books, whatever. I want to do whatever I can.

With a book like this and one day in NYC, what should I do while I am there? Where should I go? Who should I talk to? I’m totally open to recommendations and ideas. If you know anyone who would fit into the above categories, I’d definitely liked to be introduced to them and would appreciate it.

I am pretty well aware of general book promotion and I know how to use Google, MySpace, Facebook, Meetup.com, et all and how to search for people on there. I can look up newspapers, radio stations, TV stations, etc. etc. I’ve reached out to probably 200+ people at various publications and outlets. We’ve sent out over 100 review copies, we’ve booked 30 plus interviews online, in print, on radio and on television, the book is being promoted through my network, etc. etc. So, I’m not looking for general suggestions like “e-mail the top NYC tech bloggers” and the like.

What I am looking for is very specific information. Specific people I should talk in NYC, specific journalists in NYC I should talk to, specific organizations in NYC, specific venues in NYC, specific in NYC. That’s what I need help with.

I would definitely appreciate any suggestions or ideas. Thanks.

WLKF Radio Appearance Pushed Back

Posted by Patrick on April 28th, 2008 in Managing Online Forums (Book), Press

My appearance on WLKF will not be happening tomorrow morning as planned. I believe we’ll probably reschedule and I’ll post something when I have the new date. Sorry for the confusion.

The Book’s Publication Date Arrives

Posted by Patrick on April 28th, 2008 in Managing Online Forums (Book)

It’s not really all that meaningful, since the book has been available for almost a month now, but today is the book’s official publication date: April 28, 2008.

Though not in function, it’s still a meaningful day in sentimentality, I suppose. I had the idea for the book in 2003. I signed with my agent, Neil Salkind at Studio B on October 10, 2005. I signed with AMACOM to publish the book on May 4, 2007. And the book is officially published on April 28, 2008.

It’s been a long road and I’m thankful to everyone who has helped me to reach this point. Now, we need to get it into as many hands as possible!

RSVP for Free Teleseminar on May 1; Plus “Managing Online Forums” on the Radio and More Book Coverage

Posted by Patrick on April 27th, 2008 in Managing Online Forums (Book), Press

On May 1 at 1:00 PM ET, I’ll be doing a free live teleseminar with Thomas Myer of Triple Dog Dare Media. The registration deadline is April 30, so if you’d like listen in, please RSVP now.

I’ll be on Mayhem In The AM on the Talk 1430 (WLKF) radio station out of Lakeland, Florida, on April 29, somewhere around 8:10 and 8:20 AM ET talking about the book, as well. You can listen online on their website. The link is about half way down in the right menu.  Look for “Click the meter to listen to Mayhem in the A.M.”

I’ve done a bunch of podcast interviews in the last week or so and they are all online now and available for listening. I appeared on Copyright 2.0 (one of the co-hosts, Jonathan Bailey, posted about it on his blog), The Interactive Internetphpbbireland and System Showdown. I have to thank all of the hosts for having me and for the warm reception that they gave me and the book. It was a lot of fun!

Ethan Kwassman of myEDI Media and co-host of System Showdown posted a review of the book on their website. Thanks again, Ethan.

Finally, Wendy Piersall, CEO of Sparkplugging, gave the book a nice plug (pun intended!) on her blog using the terms I created for the book, “adverquestions” and “introtisements”. But, that’s not all. She recently gave a talk on “Building a Community” at the Small Business Marketing Unleased Conference in Houston, Texas. She told me that she talked about the book during her presentation and, according to David Wallace at Search Engine Guide, she used the terms during her talk, as well! Excellent, that made my day.

I met Wendy at SXSW (thank you ProBlogger Beer Bus and b5media Blog Network Camp). Super nice and I greatly appreciate the support. She’ll be posting a review of the book on her blog, so I’ll definitely be keeping an eye out for that. Thanks, Wendy.

Interview Update

Posted by Patrick on April 23rd, 2008 in Managing Online Forums (Book), Press

Just a quick update: my interview on System Showdown is actually at 6:30 PM ET and not 7:30 PM ET. You can watch live video on Ustream.tv.

Live Interviews Coming Up: Please Listen In!

Posted by Patrick on April 20th, 2008 in Managing Online Forums (Book), Press

Update: The interview on System Showdown is at 6:30 PM ET.

I have a couple of live interviews in the next few days, so I wanted to mention them in case you might be able to listen in. I’ll be on The Interactive Internet tonight at 6:00 PM ET. And then I’ll be on System Showdown at 6:30 PM ET on Wednesday, April 23. The plan for the System Showdown date is to do video, as well. I hope that you’ll listen and let me know what you think. Thanks!

New Reviews and an Interview

Posted by Patrick on April 18th, 2008 in Managing Online Forums (Book), Press

Jason Falls of Social Media Explorer and Zack Urlocker of Open Sources (also executive vice president at MySQL) have posted reviews of the book. In anticipation of my live video appearance next week, Ethan Kwassman on the System Showdown podcast also offered a quick review on their most recent show.

Finally, I sat down with Michael Kimsal of WebDevRadio for an interview and it includes a quick review of the book, as well. Thank you to Jason, Zack, Ethan and Michael.

“Managing Online Forums” Featured in The Daily Advance Newspaper

Posted by Patrick on April 13th, 2008 in Managing Online Forums (Book), Press

In today’s edition, the Sunday edition, of The Daily Advance newspaper (Elizabeth City, North Carolina), Robert Kelly-Goss explores the nature of forums, blogs and online communities and how they have changed the way that people communicate. Mr. Kelly-Goss was kind enough to interview me for the piece and featured an image of the book cover in the print article. The article is also posted online at The Daily Advance website.

There have also been a few reviews of the book in the last week or so, from Blake Thompson, Douglas Hanna of Service Untitled and Lee LeFever of Common Craft. Thanks everyone!

“Managing Online Forums” Now Available!

Posted by Patrick on April 12th, 2008 in Managing Online Forums (Book)

I am very proud to announce that my new book, “Managing Online Forums: Everything You Need to Know to Create and Run Successful Community Discussion Boards”, is now available and can be purchased online at Amazon.com, Barnes & Noble.com and other retailers. If you are in the United States, it is being stocked nationally at Barnes & Noble locations, as well. You can check stock status at the closest store to you on their website.

“Managing Online Forums” is the result of my years of experience running online communities and forums. The book is definitely appropriately titled: it is truly a forums management book, but with principles that can apply to other types of online communities, like blogs, as well. From creating the infrastructure of the community and setting and enforcing policies to dealing with troublemakers and managing staff. This isn’t a programming book or a software book, this is all about managing the actual forums.

Here is some of the advance praise that it has received:

“O’Keefe provides an impressively insightful, comprehensive, and cogent blueprint for building a loyal and responsive community online.”
Ryan Leslie, Founder, NextSelection Lifestyle Group, recording artist, producer, and online video pioneer

“Patrick is one of the true leaders in online community building, and his knowledge isn’t just theoretical, it is based on ‘in the trenches’ experience – and those experiences will prove invaluable as you look to leverage community in your endeavors.”
Jeremy Wright, CEO, b5media, and author, Blog Marketing

“Online forums make up the very foundation of the social web. Unfortunately, there are few resources for the growing number of people who work behind the scenes to make them successful. In this comprehensive book, Patrick O’Keefe brings his real-world experiences to bear in the form of strategies, tactics, and ideas that fill a knowledge gap that has begged to be filled for too long.”
Lee LeFever, Principal, Common Craft

Here is a look at the chapters featured in the book:

Chapter 1. Laying the Groundwork
Chapter 2. Developing Your Community
Chapter 3. Developing Guidelines
Chapter 4. Promoting Your Community
Chapter 5. Managing Your Staff
Chapter 6. Banning Users and Dealing with Chaos
Chapter 7. Creating a Good Environment
Chapter 8. Keeping It Interesting
Chapter 9. Making Money

It also features three helpful appendices at the end that include online resources, a glossary and blank, general templates that you can use as a basis for your own user guidelines, staff member guidelines and contact templates (pre-written messages for you and your staff to use when contacting members).

For more information on the book, including a full table of contents, advance praise, interviews and reviews, an excerpt, downloadable document templates, an example forums setup and more, please check out the book website.

Thank you for reading and for visiting ManagingCommunities.com.

Sincerely,

Patrick